Why engage? Because today’s economic and business development landscape is based on relationship management — building and sustaining relationships, networks, and trust through business engagement. This requires ongoing communication, continuous learning, and timely responses and adaptation based on intelligence.
Our Approach to Business Retention and Expansion
Our business retention and expansion process enables our clients to effect change to help their local business community flourish, despite economic disruptions.
+ Connect with the business community
+ Understand the needs of local businesses
+ Identify pervasive problems or trends
+ Report findings from the data
+ Respond with resources and solutions
+ Engage in ongoing projects and initiatives
+ Track and adapt to trends over time
Business Engage is Different
Business retention and expansion requires different strategies and tactics for different communities, which is why we don’t just provide a one-size-fits-all solution. Instead, at Camoin we’ll partner with you to develop custom solutions that meet your needs, integrate with your platforms and processes, and can scale based on your resource capacity.
Whether you’re looking for a start-to-finish BRE system or want to enhance and refine your existing program, we can help. Do you have your own digital tools for business expansion and retention? Great, we can work with those. Need our help securing or designing the necessary software? We can do that, too. Our approach includes:
Sustainable Information Architecture
Your information architecture (IA) informs your business response and retention strategy. Before you collect any data about the businesses in your community, you need to lay a strong foundation, determining what data to collect and how it will be stored and accessed. We’ll work with you to create an IA that is user-friendly and effective.
Enhanced Business List
Multiple business lists? Duplicate data? We’ll work with you to identify, organize, and deduplicate all your existing business information into a single centralized list. No list at all? No problem! We’ll help you build one.
Then, we’ll introduce your centralized list to Camoin Associates’ business intelligence system, enrich your dataset with information from our proprietary sources, and scout local businesses to add to the list.
Strategic Business Engagement
Are you stuck trying to reach businesses? “Engagement” doesn’t always mean a meeting. We’ll work with you to design a multi-channel outreach and business engagement strategy that will enable you to interact with more businesses and collect more data that can be analyzed to better understand business needs and identify pervasive problems in near real time.
Actionable Business Intelligence
We’ll provide business intelligence and economic insights to help you analyze and understand the industry, workforce, and business dynamics of the local economy. When integrated with business intelligence, our economic insights will help you adapt policy and actions.
Related On The Navigator
Business Retention + Expansion (BRE)
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Strategic + Organizational Planning
We help our clients become trusted catalysts for change and honest brokers for private investment. Through an open and iterative process, our strategic plans bring diverse interests together to focus on actions that achieve aspirational goals.
Real Estate Development Services
Our real estate development services are designed to provide a step-by-step process resulting in real on-the-ground success. We help communities and developers do it all — from uncovering opportunities and developing project concepts to finding funding and navigating all the complexities from start to finish.
To us, measuring the jobs, earnings, sales, and revenue is only the beginning. We take a holistic approach to economic and fiscal impact to tell the full story of what a project, industry, program, or development will do for the community.
As an established global research and direct marketing company, we have a track record of customizing and implementing high-end, mission-critical research and marketing campaigns that exceed client expectations.
Industry + Workforce Analytics
As leaders in research and data analysis, we use the most advanced and comprehensive economic data and tools to understand the supply chain, industry market trends, and sector needs, and unearth emerging opportunities.
Entrepreneurship + Innovation
We help clients identify, connect with, understand, and strengthen their entrepreneurial ecosystems. Our mission is simple: to build a more inclusive economy for the future by connecting and inspiring the entrepreneurs of today — and tomorrow.
Business Attraction + Retention
Whether you’re looking to enhance your business lead generation capabilities or maintain and expand your existing business relationships, our digital business engagement tools can help you reach your economic development goals.